East Meets West Fine Wines (EMW) is delighted to strengthen its strategic partnership with the famous Northern Rhone Valley producer Paul Jaboulet Aîné (PJA), becoming the brand’s core distributor in Hong Kong and Macau markets.
After 20 months’ cooperation in Mainland China starting from September 2018, the importer-distributor EMW announces the extension of its strategic partnership with the prestigious Northern Rhone Valley wine producer PJA to include Hong Kong and Macau markets, commencing May 8th, 2020. This new partnership includes EMW’s distribution of PJA’s full range in the territory, among which PJA’s Classic Range, Winegrowers’ Range, and back vintages of the iconic Domaine de Thalabert are under EMW’s exclusive distribution.
Rhône Valley, France
In 1834, a full 100 years before the introduction of the A.O.C. system, Antoine Jaboulet began to transform a sleepy region into one of the most important quality winegrowing terroirs in the world. Since that time, Paul Jaboulet Aîné has become the benchmark in the Northern Rhône, with the iconic Hermitage ‘La Chapelle’ being responsible for some of the greatest wines ever produced. Nowadays, the winery is led by the oenologist Caroline Frey.
The wines are produced with a view to preserving and enhancing soils. Paul Jaboulet Aîné applies meticulous vine cultivation in accordance with organic viticulture and following biodynamic practices, together with a cutting-edge winemaking respectful of the terroir typicity, identity and authentic taste. All estates (120 hectares) are now certified organic.
1. Classic Range (Exclusivity)
Syrah, VDF
Parallèle 45 Rouge, Côtes du Rhône AOP
Viognier, VDF
Parallèle 45 Blanc, Côtes du Rhône AOP
2. Winegrowers Range (Exclusivity)
Les Jalets Rouge, Crozes-Hermitage AOP
Les Grandes Terrasses, Cornas AOP
Les Jumelles, Côte Rôtie AOP
Pierre Aiguille, Gigondas AOP
Les Jalets Blanc, Crozes-Hermitage AOP
Paul Jaboulet, Le Chant des Griolles, Muscat de Beaumes de Venise AOP
3. Domaines Range
Domaine de Thalabert, Crozes-Hermitage AOP (exclusivity for back vintages)
La Maison Bleue, Hermitage AOP
Domaine Mule Blanche, Crozes-Hermitage AOP
Le Chevalier de Sterimberg, Hermitage AOP
4. Iconic Range
La Chapelle, Hermitage AOP
La Chapelle Blanc, Hermitage AOP
EMW Fine Wines is a leading wine importer, distributor and brand builder in Greater China market, working closely with more than 80 leading family-owned wineries from 15 countries around the world. EMW Fine Wines has an unequalled distribution network to top restaurants, hotels, wine shops, online VIP customers and an exclusive network of distribution covering over 160 cities in China. EMW has been awarded “Best Wine Importer” for nine consecutive years since 2011 by China Sommeliers Wine Challenge/Wine 100 Challenge.
Gregory Bielot Managing Partner
gregory.bielot@emw-wines.com
Hong Kong Office Address:
18/F, Kam Sang Building, No.257 Des Voeux Road Central, Sheung Wan, Hong Kong
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